ASICS Opens Its First Sabah Store at Imago, Kota Kinabalu
ASICS Malaysia has opened its first store in Sabah, at Imago Shopping Mall, KK Times Square, Kota Kinabalu. Until now, shoppers in Sabah who wanted ASICS shoes or sportswear mostly bought them online or through other retailers. The new store means you can try pairs on, check the fit and get advice from ASICS staff in person.
The store is at Lot 17 & 18, Level 1, and carries ASICS footwear, apparel and accessories for men and women, from performance running shoes to the everyday SportStyle range.
What is inside

The store photos show a running wall that groups shoes by type (stability, cushion and bounce), so you can compare models side by side, plus separate walls for trail and court shoes, racks of men's and women's apparel, and benches to sit and try shoes on.
"Sabah has a vibrant and passionate community of sports lovers, and we are delighted to be part of it," said Boon Tib Soom Nik, Country Manager of ASICS Malaysia. "This new store reflects our commitment to making ASICS accessible to Malaysians wherever they are."
The RISE & SHINE collection
The new store also stocks ASICS's RISE & SHINE collection, which puts sunrise-inspired colourways, from soft dawn tones to brighter daylight shades, on three of its running shoes: the NOVABLAST 6, GEL-NIMBUS 28 and GEL-KAYANO 33, with matching clothing. The release does not give prices for the collection.
A second new store in KL

Since the Sabah opening, ASICS Malaysia has also opened a store at 118 Mall, the new mall at the base of Merdeka 118 in Kuala Lumpur, at Lot L2-27, Level 2. It opened on 1 November. The brand says it now has 16 stores in Malaysia. 118 Mall is also where Village Grocer opened its newest store earlier this month.
Opening gifts
- ASICS Imago Shopping Mall: a free ASICS bandana with any footwear purchase.
- ASICS 118 Mall: a free ASICS bag when you spend above RM350.
Both gifts are while stocks last, and terms and conditions apply. The release does not give the store's opening hours or an end date for the gifts, so check the ASICS Malaysia website or the brand's Facebook and Instagram pages before you go.
The takeaway
If you live in Sabah and have been buying running shoes online without trying them on, you can now get fitted in person at Imago. Buy any pair of shoes there during the opening period and you also get a free bandana.




