"La Mer's New Concentrate Reaches Malaysia From RM2,230"
La Mer has given one of its most quietly loved products a full reinvention. The NEW Concentrate is a next-generation take on the brand's long-running Concentrate serum, and it is built for skin that feels reactive, stressed, or simply worn down by modern life. It is on shelves at La Mer stores across Malaysia now.
The original Concentrate has a devoted following for a reason, so a ground-up update is the kind of news that makes regulars sit up. Here is what has actually changed, and what it will cost you.
What the new formula promises
La Mer frames this as a serum for sensitive skin under pressure, the sort that comes from pollution, screens, travel, a harsh climate, and even aesthetic procedures. The brand says it helps calm the look of irritation and strengthen skin against the daily stressors tied to visible ageing, so skin looks more resilient and more balanced over time. As with any skincare claim, these are the results La Mer describes rather than a guarantee for every face.
The science it leans on
At the centre is something La Mer calls Bio-Regenerative Skin Intelligence, an idea borrowed from neuroscience about how skin senses and responds to stress. It is powered by the house's signature Concentrated Miracle Broth, the ingredient the brand has built its reputation on. A newer addition, Clarity Algae, is aimed at discolouration, working to soften the look of dark marks and help keep new ones from forming for a clearer, more translucent finish.
Made to layer
La Mer suggests pairing The NEW Concentrate with its Night Recovery Concentrate for what it calls a round-the-clock recovery routine. Used together, the two are meant to calm the look of redness and help skin bounce back from visible distress, including the sensitivity that can follow a dermatological treatment. The texture is a silky serum made to sit comfortably on compromised skin.
Price and where to find it
The NEW Concentrate is available at La Mer stores nationwide. It retails at RM2,230 for the 30ml bottle and RM2,990 for 50ml, which places it firmly in investment-skincare territory, in line with the rest of the La Mer line. If you already keep a bottle of the original Concentrate on your shelf, this is the version the brand would now point you to.
